Bilingual Automotive BDC Representative (Remote)

About the role

Auto Primo, a growing Canadian pre-owned vehicle dealership, is hiring a bilingual (French and English) Automotive BDC Representative on a fully remote basis. The role connects with potential customers, qualifies inbound leads and supports the Finance Department. Previous experience in an automotive dealership is mandatory; candidates without it will not be considered.

Key responsibilities

• Contact warm leads and engage with potential customers by phone
• Qualify automotive leads and gather relevant customer information
• Document customer interactions accurately and keep records organized
• Pass qualified leads and key information to the Finance Department
• Ensure a smooth handoff from the first customer contact to the financing process
• Deliver professional, responsive and customer-focused service

Required profile

• Previous professional experience in an automotive dealership (BDC, sales or financing)
• Fluency in French and English, written and spoken
• Strong understanding of dealership operations and the vehicle sales process
• Ability to work independently in a remote environment
• Reliable laptop, stable internet connection and professional work ethic

Preferred qualifications

• Experience in an automotive BDC, sales or dealership customer service
• Lead qualification, outbound calling, customer follow-ups or CRM experience
• Familiarity with automotive financing processes
• Handling high volumes of customer inquiries

What we offer

• Fully remote work
• Performance-based bonuses
• Professional development and learning opportunities
• A collaborative and supportive team environment