Video Producer – DTC & Performance Ads

About the role

We are looking for an experienced Video Producer to craft compelling direct‑to‑consumer (DTC) and user‑generated content (UGC) ad videos. The role is hands‑on and high‑output, requiring you to move fluidly between the editing bay and the set, handling both post‑production and on‑set cinematography.

Key responsibilities

• Edit high‑performing video ads and content for DTC brands across platforms such as Meta and TikTok.
• Take a central, hands‑on role in productions, including cinematography, camera operation, lighting, and grip.
• Own the end‑to‑end video editing process, translating creative briefs into goal‑driven ads optimized for performance.
• Develop videos that align with brand guidelines and resonate with target audiences.
• Collaborate with the Manager of Performance Video to test, revise, and refine edits based on performance data.
• Participate in creative asset review meetings, capture key learnings, and occasionally pitch performance‑focused concepts.
• Maintain organized project files and workflows for efficient editing and versioning across campaigns.
• Stay up to date with social video trends, platform specifications, and editing best practices.

Required profile

• 5+ years of video editing experience, preferably in DTC or e‑commerce, creating social media and performance ads.
• 3+ years of video production experience with intermediate knowledge of camera operation, lighting, and modern video equipment.
• Proficiency in Adobe Creative Cloud with advanced expertise in Premiere Pro and After Effects.
• Creative mindset with a sharp eye for detail and storytelling.
• Ability to thrive in a fast‑paced, collaborative environment.
• Personal connection to healthcare and interest in the sector.

Required skills

• Adobe Creative Cloud
• Premiere Pro
• After Effects
• Camera operation
• Lighting
• Video equipment

What we offer

• Rewarding mission improving access to healthcare across Canada.
• Impact and autonomy working directly with experienced leaders.
• Collaborative on‑site culture at our downtown Toronto headquarters.
• Competitive pay with market‑aligned compensation bands.
• Standard healthcare coverage and holistic wellbeing support.