SEO Content Writer
Inspira Education · Toronto
Job description
About the role
Inspira Education Group is looking for a creative and detail‑oriented SEO Content Writer to join its fast‑growing marketing team. You will work at the intersection of content creation, SEO strategy, and brand storytelling to attract and convert prospective students across its portfolio of education brands.
Key responsibilities
- Assist subject‑matter experts and senior leaders in producing high‑impact editorial content such as blogs, guides, and case studies.
- Collaborate with the SEO team to optimize all content for search intent and emerging generative AI platforms.
- Write and edit copy that aligns with user needs, search intent, and organizational goals.
- Adapt content for multiple channels (web, social, video, forums) while preserving originality and clarity.
- Stay current on trends and data shaping the future of higher‑education marketing.
- Support rapid‑growth initiatives and evolve with the team’s changing needs.
Required profile
- Minimum 2 years of professional copywriting and editing experience.
- Strong understanding of on‑page SEO fundamentals, including E‑E‑A‑T and search intent.
- Ability to balance creative storytelling with structured SEO best practices.
- Comfortable working in a fast‑paced, rapidly scaling environment.
Required skills
- SEO
- Copywriting
- Editing
What we offer
- Opportunity to shape the digital footprint of a leading edtech startup.
- Collaboration with senior writers, SEO strategists, and subject‑matter experts.
- Exposure to innovative content formats and emerging AI‑driven search platforms.
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Published 16 hours ago
Expires 1 month from now
14 views · 0 interested
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Inspira Education
Toronto