Senior Content & Communications Manager

About the role

We are seeking a Senior Content & Communications Manager to shape and elevate a global communication ecosystem across brand, product marketing, editorial content, website messaging, and social channels. Based in Canada and working in a flexible remote environment, you will define strategies that strengthen market positioning, boost customer engagement, and support commercial growth.

Key responsibilities

• Own and continuously improve multi‑channel content and communication strategy across product marketing, brand communications, editorial content, website messaging, social media, case studies, newsletters, presentations and other customer‑facing materials.
• Develop content roadmaps, set priorities, manage communication calendars and ensure execution aligned with business objectives.
• Create, edit and optimise high‑quality communication materials while maintaining brand voice and editorial standards.
• Translate technical product information into clear, compelling narratives that drive commercial value.
• Collaborate with product, marketing, sales, partnerships, design, SEO and external agencies to ensure alignment across all channels.
• Maintain and improve website communication quality, support landing‑page enhancements and ensure conversion‑focused messaging.
• Oversee PR activities, review materials, support publication priorities and uphold quality standards.
• Coordinate social‑media communication, align messaging and ensure consistency across platforms.
• Apply content optimisation principles with SEO teams while preserving editorial authenticity.
• Research industry trends, competitor strategies and emerging communication formats to continuously improve practices.
• Establish organised content operations through tracking systems, reporting structures, workflows and cross‑functional coordination.

Required profile

• Proven experience in content management, communications, product marketing or a similar strategic communication role.
• Strong industry knowledge and ability to translate complex product information into impactful communications.
• Excellent writing skills with a keen eye for brand voice and editorial consistency.
• Proactive leader capable of managing multiple initiatives independently.
• Comfortable working in a remote, collaborative environment that values creativity and ownership.

Required skills