Product Marketing Lead – Billing

About the role

The role reports to the VP of Product Marketing and owns product marketing for the Billing product group. You will collaborate with Product, Growth, Revenue Marketing, Sales, Finance, Solutions, Customer Success, Support and Brand to turn customer insight into a clear story, a strong go‑to‑market plan, and measurable market impact.

Key responsibilities

• Build customer and market insight through research, conversations, usage signals, competitive intelligence and commercial feedback.
• Define positioning, messaging, segmentation, proof points and the product story for the Billing group.
• Lead high‑impact launches, commercial initiatives and change programs from strategy through adoption and advocacy.
• Build focused go‑to‑market plans across relevant channels with clear audiences, owners, trade‑offs and measures.
• Partner early with Product, Engineering, Finance, Sales, Solutions and Support to influence priorities, packaging, enablement and customer outcomes.
• Equip Revenue Marketing, Sales, Solutions, Customer Success and partners with clear stories, talk tracks, proof points and practical guidance.
• Bring competitive and market insight into product, packaging, pricing and go‑to‑market decisions, identifying opportunities to sharpen differentiation.
• Set objectives and measures for customer adoption, retention and commercial impact, making data‑driven recommendations.
• Use AI to improve research, synthesis, analysis, competitive intelligence, workflow automation and overall product‑marketing quality.

Required profile

• Track record of bringing complex B2B, fintech, payments, billing, infrastructure or platform products to market.
• Experience leading high‑impact launches, migrations, packaging changes or commercial initiatives with measurable results.
• Strong customer discovery, segmentation, positioning, storytelling and commercial judgement.
• Ability to connect product details to outcomes such as growth, retention, efficiency, flexibility and confidence.
• Comfort working with technical, product, finance, operations, sales, solutions, support and executive audiences.
• Experience across launches, enablement, adoption, change management, measurement, competitive insight and customer advocacy.
• Examples of using AI, agents or automation to improve speed, quality or insight.

What we offer

• Unlimited holidays and four months of paid family leave for all employees.
• Digital‑first work model – remote, hub‑based or hybrid flexibility.
• Learning budget, annual learning fund and regular internal and external training.
• Diverse, transparent and collaborative culture with strong inclusion commitments.