Director of Marketing
Accent Inns · Victoria
Job description
About the role
Accent Inns Inc., a fast‑growing hospitality group in British Columbia, is looking for a Director of Marketing to lead its brand and demand‑generation efforts. Reporting to the VP of Sales, Marketing & Revenue, you will guide a team of six marketing professionals and shape the company’s strategic marketing direction.
Key responsibilities
- Define and execute comprehensive marketing strategies that increase brand awareness and drive demand across all channels.
- Lead, coach and develop a team of six marketing specialists.
- Oversee integrated campaigns, brand stewardship and all external communications.
- Collaborate with Sales (the “Wolfpack”), Revenue, Operations, Finance and People & Culture to ensure alignment with business objectives.
- Monitor campaign performance, conduct measurement and reporting, and optimise initiatives based on data.
Required profile
- Proven senior‑level experience in marketing leadership, preferably within hospitality or related consumer‑facing industries.
- Strong strategic thinking and ability to translate business goals into actionable marketing plans.
- Excellent collaboration skills to work cross‑functionally with sales, operations, finance and HR teams.
- Demonstrated ability to manage and develop a high‑performing marketing team.
Required skills
What we offer
- Competitive salary range of $110,000‑$160,000 CAD per year.
- Full coverage of medical and dental premiums plus free mental‑health benefits.
- Free hotel nights for you, friends and family, plus employee discounts.
- “Live your Best Life” fund for personal development courses.
- Leadership development and coaching programs.
- Three weeks of vacation and flexible sick leave.
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Published 2 days ago
Expires 1 month from now
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Accent Inns
Victoria
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