Social Media Manager

About the role

Pophaus is a fast‑moving creative agency that partners with high‑growth CPG brands. We are looking for a Social Media Manager who lives on Instagram and TikTok, can spot emerging trends, and will own the end‑to‑end social strategy for multiple brands.

Key responsibilities

• Develop and pitch fresh content ideas weekly, translating trends into brand‑specific executions.
• Build full monthly content calendars for 3‑4 brands, including pillars, hooks and rationale.
• Execute the calendars on Instagram and TikTok: write native captions, schedule Reels, Stories, carousels and TikToks.
• Monitor performance, extract insights and feed them into the next month’s plan.
• Manage creator relationships, onboard talent and ensure smooth content production.
• Handle community management by responding to comments, DMs and proactively engaging followers.

Required profile

• Passionate about consumer brands and constantly scouting new CPG content on social platforms.
• Enjoys building strategy rather than merely executing briefs.
• Thrives in a hybrid, fast‑paced agency environment and wants to grow into a strategist or lead.

Required skills

• Instagram
• TikTok
• Social media analytics
• Content calendar creation

What we offer

• Competitive salary ranging from $60,000 to $70,000 CAD per year.
• Hybrid work model (office & remote).
• Opportunity to shape social strategy for rapidly scaling CPG brands.