Senior Consultant, Digital Media (Google Marketing Platform)

About the role

dentsu is seeking a Senior Consultant, Digital Media to deliver technical consulting and operational support for its Google Marketing Platform (GMP) client portfolio. The role focuses on hands-on platform expertise, client enablement and day-to-day delivery. Remote candidates based in Canada are welcome, and the position is listed under the Merkle brand.

Key responsibilities

• Deliver consulting on SA360, DV360 and CM360, covering campaign setup, optimization, troubleshooting and feature enablement.
• Implement and manage floodlight tracking, conversion tagging and first-party data infrastructure for measurement and attribution.
• Support clients with feature enablement, best practice guidance and campaign performance troubleshooting.
• Verify billing operations, check invoicing accuracy and reconcile platform costs against client budgets.
• Serve as the primary technical resource, handling client questions, implementation requests and optimization opportunities.
• Run client onboarding, training and enablement workshops, and communicate timelines and technical specifications clearly.
• Collaborate with agencies, media teams and internal stakeholders, and maintain detailed documentation of client setups and support activities.
• Track platform updates, compliance requirements and emerging ad tech capabilities, and identify process improvements.

Required profile

• 3-5+ years in digital media, ad tech or marketing technology consulting with hands-on platform experience.
• Demonstrated expertise in at least two of SA360, DV360 or CM360; Google Ad Manager experience preferred but not required.
• Familiarity with other DSPs or advertising platforms is beneficial.
• Proven ability to implement and manage conversion tracking, floodlights and first-party data solutions.
• Experience with billing operations, invoicing and platform reconciliation.
• Strong client-facing communication skills and comfort working independently on client accounts.

What we offer

• Salary range of $80,000-$90,000, depending on experience, knowledge and skills.
• Paid time off and other benefits available to permanent employees.
• Remote work option for candidates based in Canada.