Video Content Strategist

About the role

The Video Content Strategist will develop, design and implement video content strategy to support campus‑wide initiatives at UBC Okanagan. Reporting to the Digital Marketing Manager, the role works closely with University Relations and various faculty and administrative units.

Key responsibilities

• Plan, coordinate and execute video and digital media projects across social media, advertising, web and other channels.
• Develop video concepts, scripts, storyboards and pre‑production materials, then film, edit and produce final assets.
• Maintain style guides, ensure accessibility and brand compliance, and optimize content for each platform.
• Manage project timelines, budgets and collaborations with internal and external partners.

Required profile

• Undergraduate degree in communications, journalism, film, media production, digital media or marketing.
• Minimum five years of experience in video content development, filming, editing and digital storytelling.
• Commitment to equity, diversity and inclusion and ability to work with diverse perspectives.

Required skills

• Video production equipment operation (cameras, lighting, sound recording).
• Video editing and post‑production techniques, including graphics, captions and audio mixing.