Social Media Insights Analyst - Health & Pharma (Remote Ontario)

About the role

ICUC, a global social media solutions provider, is hiring a Social Media Insights Analyst for a remote position in Ontario. The analyst turns social media data into clear narratives that show how social media affects a client's brand performance, working in a fast-paced virtual environment and collaborating with the team to deliver actionable insights.

Key responsibilities

• Stay up to date on digital marketing trends and best practices in the regulated spaces of health/pharma and banking
• Collect, compile and format large datasets from social media platforms and other sources, following data governance protocols
• Develop workbooks and documentation, and craft reports and presentations that communicate insights to clients
• Take part in quality control, data management and workflow optimization, and support revenue and growth initiatives through ad-hoc requests
• Meet KPIs: 99% of reports on time, 95% attendance at team meetings, 98% report accuracy, two learning courses per quarter, one workflow optimization per quarter and two non-recurring requests per quarter

Required profile

• Minimum 4 years of experience in social media analytics, with a strong track record using social listening tools
• Prior quality assurance experience is an asset
• Ability to explain complex data insights to technical and non-technical audiences and to handle several tasks while meeting quality standards
• Fluent English; additional languages are an asset
• Home setup: desktop or laptop, high-speed internet (minimum 30 mb/s), headset/mic and webcam

Required skills

• Advanced proficiency in Brandwatch, Talkwalker, Sprinklr and Khoros
• Microsoft Office Suite and spreadsheet software
• Graphic design is a plus

What we offer

• Salary range of CAD 63,000-78,000 depending on experience, knowledge and skills
• Medical, dental, RRSP, paid time off and other benefits for permanent employees