Social Media Insights Analyst - Health & Pharma (Remote Ontario)

About the role

ICUC, a global social media solutions provider, is hiring a Social Media Insights Analyst for a remote position in Ontario. The analyst turns social media data into clear narratives that show how social channels affect a client's brand performance, working in a fast-paced virtual environment and collaborating with the team to deliver actionable insights.

Key responsibilities

• Stay up to date on digital marketing trends and best practices in the regulated spaces of health/pharma and banking
• Collect, compile and format large datasets from social media platforms and other sources, following data governance protocols
• Build workbooks and documentation, then craft reports and presentations that communicate insights to clients
• Take part in quality control, data management and workflow optimization, and support revenue and growth initiatives through ad-hoc requests

Required profile

• Minimum 4 years of experience in social media analytics, with a strong track record using social listening tools
• Ability to explain complex data insights to technical and non-technical audiences
• Experience applying best practices to ensure data accuracy and report quality
• Fluent English; additional languages are an asset

Required skills

• Advanced use of social media analytics and listening tools such as Brandwatch, Talkwalker, Sprinklr and Khoros
• Microsoft Office Suite and spreadsheet software
• Graphic design is a plus

What we offer

• Salary range of CAD 63,000-78,000, depending on experience, knowledge and skills
• Possible medical, dental, RRSP, paid time off and other benefits for permanent employees