Social Media & Community Manager (18‑month maternity cover)

About the role

Atlas Tools & Machinery is looking for a creative Social Media & Community Manager to cover an 18‑month maternity leave. Reporting to the Director of Marketing & E‑Commerce, you will be the voice of the brand across Instagram, Facebook, TikTok, YouTube and other channels, working on‑site at the Vaughan head office.

Key responsibilities

• Develop and execute a comprehensive social‑media strategy aligned with business objectives.
• Create and publish daily organic content (posts, reels, stories, videos, photos) for Instagram, Facebook, TikTok, YouTube and other platforms.
• Collaborate with influencers, vendor partners and the in‑store sales team to generate authentic, day‑to‑day content.
• Monitor and analyse performance metrics, prepare reports and recommend optimisation or paid amplification.
• Ensure all content supports the broader marketing calendar and e‑commerce initiatives.

Required profile

• Passionate about social media, content creation and community building.
• Creative, driven and able to deliver high‑quality work on tight deadlines.
• Strong analytical mindset with the ability to turn data into actionable insights.
• Excellent collaboration skills to work closely with marketing, e‑commerce and in‑store teams.

Required skills

• Proficiency with Instagram, Facebook, TikTok and YouTube platforms.
• Video creation and editing.
• Photography and visual content production.
• Social‑media analytics and performance reporting.