MarTech Manager
Feeld · Toronto
Job description
About the role
Feeld, a fully remote, independent organisation founded in 2014, is looking for a MarTech Manager to join its remote team. The role owns and evolves the marketing technology ecosystem that powers performance marketing and lifecycle marketing, leading strategy, implementation, optimisation and ongoing management of the MarTech stack. It works cross-functionally with Marketing, Engineering, Product, Data, Legal and external vendors.
Key responsibilities
- Own and evolve the marketing technology ecosystem across acquisition, lifecycle, attribution, analytics and automation platforms
- Build and maintain integrations, workflows, APIs and data pipelines
- Work with Engineering, Product and Data teams to enable scalable marketing operations and experimentation
- Define and manage the MarTech roadmap, including prioritisation, backlog management and technical requirements
- Evaluate, source, onboard and manage marketing technology vendors and tools
- Lead implementation and optimisation of tools for paid media, lifecycle marketing, CRM, attribution, experimentation and customer engagement
- Troubleshoot integrations, campaign tracking, attribution, data quality and platform reliability issues
- Establish governance around data integrity, consent management, privacy and compliance
- Improve efficiency through automation, process optimisation and scalable documentation
Required profile
- 6+ years of experience in Marketing Operations, Marketing Technology, Growth Operations or a related technical marketing role
- Strong analytical and problem-solving skills, highly data-driven approach
- Experience implementing and managing integrations, APIs, ETL workflows and marketing data infrastructure
- Strong understanding of attribution, campaign tracking, UTM governance and marketing measurement
- Experience evaluating and managing third-party vendors
- Ability to use AI tools and automation to improve marketing workflows
- Proactive, resourceful, solutions-oriented, comfortable in fast-moving, ambiguous environments
Required skills
- Modern MarTech ecosystems: CRM, lifecycle marketing, analytics, attribution, CDPs and performance marketing tools
- AppsFlyer reporting and data integration, and Braze (a big plus)
- Marketing automation platforms and customer engagement systems
- Technical collaboration with Engineering and Data teams
What we offer
- Estimated total cash compensation of £80,000-£105,000 depending on location
- Flexible working hours and unlimited paid time off
- Fully remote work, home office budget and learning and development budget
- In-person meet-ups, on-demand therapy sessions and mental health support
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Published 4 hours ago
Expires 1 month from now
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Feeld
Toronto