Creative Strategist - Corporate Events

About the role

E.L. Productions Ltd., a Canadian event producer partnering with major brands for over 30 years, is looking for a Creative Event Strategist to join its growing team. The role turns client objectives into differentiated event experiences by connecting business goals, audience needs, brand expression and cultural context, working closely with Program Design Managers and creative, content and production teams.

Key responsibilities

• Lead creative ideation sessions that turn client objectives into experience concepts and event strategies.
• Research client industries, audiences, cultural trends and emerging technologies to find insights for stronger creative thinking.
• Develop themes, narratives, creative platforms and "wow" moments that differentiate programs and proposals.
• Ensure every concept is strategically grounded, audience-focused and aligned with the client's brand and objectives.
• Contribute to new business pitches with creative concepts that strengthen proposals.
• Turn creative strategy into briefs, presentations and mood boards for design, content and production teams.
• Present creative ideas to internal teams and clients and collaborate across disciplines to refine ideas.
• Introduce new ideas and trends, and take part in post-program reviews.

Required profile

• 5-8+ years of experience in creative strategy, experiential design, advertising, integrated marketing or a related field.
• Experience in experiential events, creative agencies or other project-based creative environments.
• Proven track record of developing creative concepts, campaigns or experiences from client objectives.
• Experience collaborating with designers, creators, production teams and client-service professionals, and presenting creative concepts internally and to clients.
• Experience contributing to new business pitches and conducting research with audience, cultural or industry insights.
• Exposure to behavioural design, audience engagement strategy or learning experience design is an asset.

Required skills

• Creative and strategic thinking, storytelling and communication skills.
• Understanding of branding, messaging and experience design.
• Collaborative, adaptable and resourceful, balancing creativity with budgets, timelines and operations.

What we offer

• Target starting salary of $100,000-$130,000 based on experience and qualifications.
• Hybrid role with occasional in-office meetings, client-site meetings and travel to events.