Senior Officer – Individual Giving Renewal

About the role

UNICEF Canada is looking for a Senior Officer to lead its Individual Giving Renewal portfolio. The role focuses on re‑engaging one‑off donors through direct‑mail, email, digital and SMS campaigns, supporting a revenue target of over $10 million annually.

Key responsibilities

• Manage day‑to‑day execution of direct‑mail, email, digital telemarketing and SMS fundraising campaigns.
• Develop detailed project briefs and coordinate with external vendors such as printers, Canada Post and telemarketing partners.
• Maintain and optimise email marketing assets, ensuring best‑practice digital performance.
• Collaborate with the Senior Manager and cross‑functional teams to keep initiatives on schedule and budget.
• Support donor stewardship and pipeline development for monthly, legacy and major donor programmes.

Required profile

• Proven experience in fundraising, direct‑response marketing or related fields.
• Strong project‑management capabilities with a track record of delivering multi‑channel campaigns.
• Excellent communication and stakeholder‑management skills.
• Ability to work in a hybrid environment, attending the Toronto office on anchor days.

Required skills

• Project management
• Direct‑mail campaign execution
• Email marketing
• SMS and digital telemarketing

What we offer

• Competitive salary $60,000‑$64,000 CAD per year with benefits.
• Three weeks of paid vacation.
• Flexible‑hybrid work model.
• Opportunity to make a tangible impact on children’s lives worldwide.