SEO Strategist – Remote (Canada)

About the role

Directive Consulting is seeking an SEO Strategist to join its remote team in Canada. The role focuses on developing and executing custom SEO and content strategies for enterprise‑level B2B clients, ensuring measurable performance against business goals.

Key responsibilities

• Design and implement tailored SEO and content strategies based on client objectives, competitor insights, and audience data.
• Set and track performance goals using Google Analytics, CRM data, SEMRush and Ahrefs reports.
• Collaborate with the Associate Director to resolve strategic roadblocks and gain approval for goals and plans.
• Produce creative briefs, oversee content production, and ensure alignment with best‑practice frameworks such as LTV:CAC modeling and SERP share.
• Manage project timelines, deliverables, and client communications throughout the engagement lifecycle.

Required profile

• Client‑facing experience with enterprise B2B accounts.
• Strong analytical mindset and ability to translate data into actionable strategies.
• Proven track record of delivering results in SEO and content marketing.
• Excellent communication skills for internal and external stakeholders.

Required skills

• SEO
• Google Analytics
• SEMRush
• Ahrefs
• CRM data analysis
• LTV:CAC modeling
• Content production