Senior Media Buyer - Meta Ads

About the role

Huzzle is recruiting a Senior Media Buyer to lead Meta ad strategy for a fast-growing portfolio of insulation and home improvement businesses. The role is not maintenance: it suits a strategic owner who understands high-ticket lead generation and high-intent funnel economics, with full autonomy over account performance. It is designed to evolve into a leadership position where you mentor junior talent and shape media buying standards.

Key responsibilities

• Manage and optimize Meta ad campaigns for a portfolio of around 10 active client accounts.
• Build, test and iterate sophisticated lead gen funnels, including VSLs and booked-call workflows.
• Own the client relationship, running weekly performance calls independently and delivering clear, concise reporting.
• Analyze performance data to drive decisions focused on sales performance and lead quality.
• Work directly with the founder to develop and test new ad creatives, hooks and messaging angles.
• Monitor budgets, pacing and delivery to ensure optimal scaling and client ROI.
• Document and systemize processes, and proactively fix underperforming accounts before they are flagged by leadership.

Required profile

• Proven experience managing $30k-$100k+ in monthly Meta ad spend across multiple accounts.
• Extensive experience in home services, home improvement or contractor verticals.
• Deep understanding of high-ticket, considered-purchase sales cycles and how to drive qualified inspections and applications.
• Demonstrated ability to scale Meta campaigns profitably with a structured testing methodology.
• Experience mentoring or reviewing the work of junior media buyers.
• Exceptional communication skills, able to lead high-level client meetings independently.
• Comfortable working within or overlapping EST/CST timezones.

Nice-to-haves

• Prior experience specifically in the insulation industry.
• Advanced knowledge of funnel building and conversion rate optimization (CRO).
• Ability to anticipate Meta platform changes and act before they affect client performance.

What we offer

• Competitive base salary with performance-based bonuses.
• A clear path to a leadership or management role.
• Fully remote work with flexible scheduling.
• High autonomy and ownership over your portfolio, and the chance to build and document the systems you use.