Portfolio & Business Development Manager

About the role

Breakthru Beverage Canada is seeking a Portfolio & Business Development Manager to collaborate with suppliers and internal stakeholders to drive market‑share growth through strategic planning, promotions, and brand initiatives.

Key responsibilities

• Develop and execute annual brand plans for each supplier.
• Collaborate with the Key Account Team to create programming and incorporate inputs from internal stakeholders.
• Design national and regional promotional and pricing plans in partnership with the pricing team.
• Manage A&P strategy and budgets, launching yearly brand plans across regional sales and trade development teams.
• Maintain a calendar of business reviews for key portfolio partners and build innovation launch plans.
• Conduct custom data analysis to uncover category insights and competitive opportunities.
• Act as the primary point for press outreach, manage marketing collateral, and coordinate trade shows and events.
• Lead Breakthru Beverage Apex Portfolio social media, e‑commerce initiatives, and segmented email campaigns.
• Own onboarding of new suppliers and serve as brand ambassador at internal and external events.

Required profile

• 3‑5 years of sales and/or marketing experience, preferably in beverage alcohol.
• Undergraduate degree in Business or a related field.
• Bilingual proficiency in French and English preferred.

Required skills

• Sales and marketing expertise.
• Brand planning and promotional pricing.
• Budget and A&P management.
• Data analysis and stakeholder collaboration.
• Press outreach and marketing collateral creation.
• E‑commerce and email marketing.
• Social media coordination.