Senior Media Manager, Core (Paid Advertising)

About the role

Power Digital, an AI-native growth firm, is hiring a Senior Media Manager (Core) to own the execution, performance and growth of paid advertising campaigns within their book of business. The role is remote and covers paid social and paid media native platforms, working closely with account leadership on strategy, reporting, optimisation and client communication.

Key responsibilities

• Own full execution of performance marketing via paid social and paid media native platforms: Meta Ads, TikTok Ads, Pinterest Ads, LinkedIn Ads, Google Ads, YouTube Ads, Bing Ads
• Build and produce campaigns end-to-end with redundancy across channels and 100% on-time delivery
• Lead optimisations aimed at improving performance against goals, and manage client budgets and advise on budget changes
• Ensure quality control so there are no errors that negatively affect client revenue
• Propose proactive strategy recommendations, maintain client testing roadmaps and escalate performance risks early
• Communicate internally with the team on performance, strategy and deliverables, and give weekly client progress recaps
• Use data to report results clearly to clients and stakeholders, and apply AI tools to improve business processes

Required profile

• 2-3 years of digital marketing experience, including 1-2 years in an agency setting
• 2-3 years of hands-on experience with at least two paid advertising channels
• Experience developing and optimising campaigns: bid optimisation, keyword research, ad copy development and campaign strategy
• Strong written and verbal communication, organisational and project management skills, and confidence in client-facing presentations

Required skills

• Paid media channels: Google/Bing, Meta, TikTok, LinkedIn, Pinterest, Snapchat and others
• Proficiency in Google/Microsoft Office and Google Analytics
• Strong understanding of full-funnel marketing