Paid Ads Specialist – Hybrid Role in Ottawa

About the role

We are looking for a data‑driven Paid Ads Specialist to join our Ottawa office three days a week. You will manage and optimise Pay‑Per‑Click campaigns for a diverse client base, delivering measurable results and building strong client relationships.

Key responsibilities

• Own end‑to‑end performance of client PPC campaigns, including ad creation, bid management, conversion tracking and reporting.
• Communicate directly with clients to understand objectives, present results and recommend optimisation strategies.
• Drive client retention by delivering consistent ROI and proactive performance improvements.
• Stay current on platform updates across Search, Social, Shopping, Display and Video channels (Google, Microsoft, Meta, LinkedIn, Twitter, Spotify, TikTok, etc.).
• Collaborate with creative, analytics and development teams to ensure cohesive campaign execution.

Required profile

• Proven experience managing PPC campaigns on multiple platforms with a track record of positive ROI.
• Strong analytical mindset and ability to translate data into actionable recommendations.
• Excellent communication skills and comfort presenting to clients.
• Self‑starter attitude, able to work independently and within a hybrid team environment.

Required skills

• Google Ads
• Microsoft Advertising
• Facebook/Instagram Ads
• LinkedIn Ads
• Twitter Ads
• Spotify Ads
• TikTok Ads
• Google Analytics