Outside Sales Professional - Power Systems

About the role

SEL designs and manufactures products that protect, monitor, control and automate electric power systems, serving utilities, cooperatives, municipalities and industrial facilities. It is hiring an Outside Sales Professional to support customers across British Columbia and Canada. The role suits someone who enjoys building relationships, solving customer problems and managing a diverse territory.

Key responsibilities

• Develop new business by identifying, engaging and building relationships with prospective customers across BC and Canada.
• Grow existing accounts by understanding customer challenges and helping them choose SEL solutions that deliver long-term system value.
• Plan and execute a territory strategy, keeping organized notes, clean CRM entries and clear next steps for each customer.
• Engage customers through scheduled visits, follow-ups, technical discussions and coordination with application engineers.
• Support pilot and evaluation activities for SEL protection, automation and communication solutions.
• Coordinate internally with engineering, sales leadership, commercial teams and operations.
• Provide accurate sales forecasts and share market insights on customer needs, system issues and industry trends.
• Use CRM tools to maintain customer history, opportunity status and activity records.

Required profile

• 2+ years of successful B2B sales experience in a technical, industrial or service-oriented field, or relevant customer-facing experience with strong sales aptitude.
• Strong communication skills and the ability to build trust with customers in utilities, municipalities, co-ops and industry.
• Willingness to learn technical concepts through SEL's training and mentorship.
• Organized, able to manage several customer relationships and to travel about 75% across BC and Canada.
• Able to work independently while collaborating with teammates and engineering resources.

Preferred qualifications

• Technical sales, field service, industrial operations, controls or systems integration experience.
• Knowledge of power systems, electrical systems, industrial automation, SCADA, PLCs, communications or medium-voltage equipment.
• CRM tool experience.
• Advanced education in business, engineering technology, industrial management, controls or telecommunications.

What we offer

• Competitive pay and superior benefits.
• Retirement benefits including an employer-funded ESOP and personal 401K options.
• Medical, prescription, dental, vision, life and disability insurance.
• 10 paid holidays, vacation accrual starting at 12 days, 9 paid sick days and family and medical leave covering 90% of pay.
• Tuition assistance, apprenticeships and engineering development programs.