Market Activation Manager – Moët Hennessy (Ontario)

About the role

The Market Activation Manager will lead the planning and execution of marketing activities for Moët Hennessy brands across Ontario. Based in Mississauga, the role blends office work with field activations and requires occasional evening and weekend events.

Key responsibilities

• Develop and implement provincial marketing plans for assigned brands, aligning with Maison guidelines and national brand strategies.
• Collaborate with sales teams to grow brand presence in on‑premise, retail and boutique accounts, tracking spend and performance.
• Plan, organise and execute field‑level activations, POSM management and large‑scale events in partnership with the Charton Hobbs sales team.
• Provide product training, brand education and support to sales teams and luxury client groups.
• Monitor and report on activation results against KPI targets, adjusting strategies as needed.

Required profile

• Effective team player with strong communication and relationship‑building skills.
• Highly self‑motivated, results‑oriented and able to manage multiple priorities under tight deadlines.
• Detail‑oriented, organized and comfortable with both office and field work.

Required skills

• Microsoft Office Suite – especially PowerPoint and Excel.
• Digital and social‑media strategy, including influencer coordination.
• Event management from concept through execution and reporting.

What we offer

• Competitive salary with performance‑based bonus.
• Medical, dental, RRSP and other benefits after a qualifying period.
• Car allowance, travel budget and expense account.