Digital Marketing Specialist

About the role

We are seeking an experienced Digital Marketing Specialist to become a strategic partner for a diverse portfolio of clients. You will translate complex data into actionable growth strategies and help businesses across the United States scale their online visibility.

Key responsibilities

• Serve as the primary advisor for client portfolios from onboarding through long‑term growth.
• Develop and oversee comprehensive digital marketing strategies covering SEO, paid media, local search, and analytics.
• Monitor campaign performance using GA4, Google Search Console, and SEMrush, identifying trends and addressing challenges.
• Present high‑level recommendations and reports that turn marketing data into clear business outcomes.
• Collaborate with internal specialists to ensure execution aligns with client goals.
• Identify new service expansion opportunities to maximize client ROI.
• Build long‑term, trust‑based relationships by acting as a consultant rather than a task manager.

Required profile

• 2+ years of client‑facing experience at a digital marketing agency, managing account strategy and performance.
• Proven ability to create and present digital marketing strategies that drive measurable growth.
• Strong analytical mindset with the capacity to turn technical data into compelling narratives.
• Excellent communication skills and confidence explaining complex concepts in simple terms.
• Highly organized with the ability to manage multiple client projects simultaneously.

Required skills

• Google Analytics 4 (GA4)
• Google Search Console
• Google Business Profile
• SEMrush
• Google Ads
• Meta Business Manager
• WordPress