Digital Advertising Specialist

About the role

We are seeking a Digital Advertising Specialist to join our advertising, marketing and public relations agency on a permanent basis. The role is bilingual, 35 hours per week, and operates in a fast‑paced, deadline‑driven environment. You will advise clients on advertising strategies, conduct analytical studies, and lead the planning and execution of digital campaigns.

Key responsibilities

• Advise clients on advertising or sales‑promotion strategies.
• Conduct analytical marketing studies to inform campaign decisions.
• Plan, direct, and manage advertising and marketing campaigns across digital channels.
• Participate in the development and implementation of broader marketing plans.
• Develop detailed marketing plans and recommendations.
• Analyze and interpret data, preparing comprehensive reports.
• Present findings and actionable recommendations to clients and internal teams.

Required profile

• Bachelor’s degree.
• 3 to less than 5 years of relevant experience.
• Bilingual communication skills.
• Strong client focus, flexibility, initiative, sound judgement, organization, teamwork, dependability, reliability, and integrity.

Required skills

• Google AdWords Certification.
• Proficiency with MS Excel.
• Proficiency with MS PowerPoint.
• Experience using Google Drive.
• LinkedIn platform knowledge.
• Search Engine Marketing (SEM) expertise.
• Social media advertising experience.

What we offer

• Hybrid work arrangement.
• Comprehensive health, disability, vision, and dental benefits.
• Group insurance, life insurance, and RRSP contributions.
• Long‑term care insurance and other long‑term benefits.
• Employer‑paid learning and training programs.
• Paid time off for volunteering or personal days.
• Team‑building opportunities.