Business Development Representative – MedTech (Remote, Canada)

About the role

Join a fast‑growing global MedTech platform that uses AI to assess patients across care homes, assisted‑living facilities and hospitals. As a Business Development Representative you will drive new‑business generation for the North American market, creating a pipeline of qualified leads and setting appointments for senior sales colleagues.

Key responsibilities

• Identify and prospect leads across the care sector, including care homes, assisted‑living and long‑term care facilities.
• Build relationships with prospective clients through outbound calls, emails and networking.
• Manage inbound leads and convert them into qualified opportunities.
• Maintain a robust pipeline and schedule regular meetings for the sales team.
• Utilise CRM systems effectively for data entry and pipeline tracking.
• Stay up‑to‑date with industry trends, competitor activity and market developments.
• Collaborate with internal teams such as key accounts and marketing.
• Represent the company at industry events when required.

Required profile

• 2+ years of experience in business development or sales development (BDR/SDR).
• Proven track record of generating leads and setting appointments.
• Experience selling to the care sector or broader HealthTech/medical device market is a plus.
• Based in Canada and able to work remotely.

Required skills

• Proficiency with CRM platforms for pipeline management.

What we offer

• Competitive base salary of $75,000‑$80,000 USD plus OTE (≈50% of base).
• Healthcare and pension benefits.
• Generous annual leave.
• Company‑provided laptop for remote work.