Digital Content Specialist – Amazon Marketplace

About the role

We are looking for a Digital Content Specialist to own and optimise product detail pages and Brand Store experiences on Amazon Canada. You will act as the quality gate between creative assets and live listings, applying a data‑driven approach to improve discoverability, conversion and content accuracy.

Key responsibilities

• Audit and optimise Amazon PDPs for conversion, discoverability and compliance.
• Identify content, traffic, pricing and keyword performance gaps across the catalogue.
• Manage listing updates in Vendor Central, including titles, bullets, A+, images and video.
• Conduct keyword research and improve organic rankings using Stackline, Brand Analytics and Amazon insights.
• Run A/B tests through Manage Your Experiments (MYE) and apply learnings.
• Maintain and optimise the Amazon Canada Brand Store.
• Ensure bilingual and category compliance requirements are met.
• Support new product launches with complete content readiness.
• Collaborate cross‑functionally with media, creative and marketing teams in a remote environment.
• Use Salsify and Nuxxeo for content and asset management (training provided).

Required profile

• 3–5 years of experience in e‑commerce content, digital merchandising or Amazon‑focused roles.
• Hands‑on experience with Amazon Vendor Central or Seller Central.
• Strong understanding of Amazon SEO, PDP optimisation, A+ content and conversion performance analysis.
• Ability to analyse traffic, conversion and ranking data to identify optimisation opportunities.
• Highly organised, detail‑oriented and comfortable working independently in a remote setting.

Required skills

• Amazon Vendor Central
• Amazon Seller Central
• Amazon SEO
• PDP optimisation
• A+ content creation
• Stackline
• Brand Analytics
• Salsify
• Nuxxeo
• Keyword research
• Conversion performance analysis